Working with representatives from Sports Data Labs, Inc., students will be given specific research projects relating to the capture, distribution, and monetization of unique, real-time data collected from athletes through their use of body sensors and other sensing systems in challenging and complex environments (e.g., live sporting event). With the explosion of wearable sensors and data capturing systems, demand for continuous and point-in-time personal data has significantly increased across sports. These data can be exceedingly valuable assets that the individual athlete should be able to control, and, if desirable, to monetize. Yet, the legal contours related to the collection, analysis, and monetization of these type of personal data remain underdeveloped.
Prof. Craig A. Nard is the Galen J. Roush Professor of Law and the Director of the Spangenberg Center for Law, Technology & the Arts. He also is a Senior Lecturer at the World Intellectual Property Organization at the University of Torino, Italy, and Principles Advisor to the Center for Studies and Intellectual Property in Calcutta, India. He is the author of casebooks on both patent law and intellectual property law. His scholarly writing has been published in leading law reviews.
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